Tickets for The Eras Tour are at an all-time high, surpassing all of Taylor Swift’s previous tours, which have already had huge sales.
Although it has not officially taken place, experts can predict that Taylor Swift’s The Eras Tour will become the highest-grossing tour in 2022, possibly even breaking many records. all-time set by legends like The Rolling Stones, U2, Madonna, etc. Tickets for The Eras Tour are at an all-time high, surpassing all of Taylor’s previous tours. Swift already has extremely high sales.
The international media has focused attention on this tour to an unprecedented degree because this is Taylor Swift’s comeback tour to promote 4 albums: Lover, Folklore, Evermore, Midnights. Previously, Taylor Swift often had a tradition of doing a tour after the album was released, but the epidemic prevented her from going on a promotional tour for 4 albums, so it is not difficult to understand why the number of people buying tickets is high. so overwhelming.
According to information from Live Nations President Greg Maffei, a total of 14 million people “lined up” on the website to wait for a spot to buy tickets, this number is enough to fill 900 large outdoor stadiums. Even, the number of 14 million people wanting to buy this ticket is twice the total number of tickets sold for the 5 biggest US tours in 2022 plus the Super Bowl.
Ticket prices to attend Taylor Swift’s The Eras Tour range from $49 to $899. To sum up, after only 1 day of pre-sale, The Eras Tour sold a total of 2 million tickets for 52 shows alone. At the beginning, Taylor Swift only opened tickets for 27 shows in 20 cities across the United States, but due to an unprecedented spike in demand, her team had to continuously add concerts to the list to increase the total number. 52 to present and is expected to continue to be extended. All shows are held in the largest outdoor stadiums in the city. Taylor Swift comes to perform, with capacity ranging from 40,000 to 80,000 for a night.
Huge crowd came to attend Taylor Swift’s concert.
Tickets to The Eras Tour went on sale on November 15 on the Ticketmaster website and immediately crashed the website for hours. Variety predicts that even though The Eras Tour has not taken place yet, the revenue of The Eras Tour has surpassed the Reputation Stadium Tour to become the highest-grossing US tour of all time and soon join the list of the highest-grossing of all time. grand.
Notably, the number of tickets sold on November 15 is completely pre-sales tickets, buyers must register as a member in advance to be able to own this number of tickets. The official date of ticket sales to the public was November 18, but Ticketmaster canceled the ticket sale, leading to a huge wave of criticism from those who could not buy tickets, accusing the agency of violating their rights. consumer and antitrust laws. Many members of the US Senate and House of Representatives have also taken notice of the issue, prompting the Justice Department to personally investigate Live Nations and Ticketmaster – which has a near monopoly in organizing stadium tours and ticket issuance in the US market.
Taylor Swift also spoke up on her Instagram story and sincerely apologized to the entire audience for this incident. She affirmed that she is always on the side of the fans and will find a way to overcome this consequence.
Taylor Swift is one of the most successful touring artists of all time.
The tour will begin on March 17, 2023 in Glendale, Arizona. Despite choosing to perform in large capacity stadiums, in each city she visits, Taylor Swift still has to perform at least 2 consecutive nights and 3 nights to meet the audience’s demand. Especially when performing in California, Taylor Swift performed 5 consecutive nights at the So-Fi Stadium with a capacity of about 50,000 spectators each night.